Project Description


Retail Windows – Display Sticker Designs for Window Displays

I was commissioned to create a set of shop campaign window display stickers for a fashion retailer in Singapore. The window displays represented different monthly themes that tied into my clients ongoing promotions and also needed to be relevant to local social and cultural events.

The designs were for a  number of different store fronts which all had different display units  so the window stickers needed to be fluid and easily adjustable on sight. I therefore focused on creating patterns that were themed for each campaign and could be cut to fit multiple shop fronts and sizes.

The designs all highlighted the ’empty space’ in the windows which allowed light to flow in and made easy areas where product could be showcased.

In addition to the displays the patterning themes transitioned very well into poster designs for use in print and social media campaigns.

▸ Ongoing

▸Fashion Retailer

▸ 6 months

▸Large format print designs for reatil shop windows

Collaboration Tools:
▸ Illustrator & Photoshop

Final Delivery:

▸ 300PPI PDF + 300pi PNG

Some examples of the display stickers that were created including:

  • Christmas with Snowflakes and trees created out of footwear
  • Chinese New Year  – Year of the Dog celebration
  • Hari Raya celebration
  • Spring Seasonal Promotion